Why Content Word Count Still Matters for SEO in 2025
The Long and Short of Content Length I have spent the better part of two decades writing and optimizing content for the web. Back in the early days, a 300-word blog post could rank for a high-volume keyword if you stuffed it with enough repetitions. Those days are long gone. Search engines have evolved, and so has the definition of quality. Yet one metric continues to spark debate among SEOs and copywriters alike: content word count. Is it still a ranking factor? Should yo
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The Long and Short of Content Length I have spent the better part of two decades writing and optimizing content for the web. Back in the early days, a 300-word blog post could rank for a high-volume keyword if you stuffed it with enough repetitions. Those days are long gone. Search engines have evolved, and so has the definition of quality. Yet one metric continues to spark debate among SEOs and copywriters alike: content word count. Is it still a ranking factor? Should yo
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